ACTIVITY: To Gig or Not to Gig

Florida State Standards

LAFS.910.WHST.2.4 Produce clear and coherent writing in which the development, organization, and  style are appropriate to task, purpose, and audience.

LAFS.1112.WHST.2.6 Use technology, including the Internet, to produce, publish, and update individual or shared writing products in response to ongoing feedback, including new arguments or information.

Florida Department of Education – CTE

Program Title:  Principles of Entrepreneurship

0.6.0 Identify basic economic principles of entrepreneurship – the student will be able to:

06.12 Discuss the four parts of a business (production, finance, marketing, customer service).

06.14 Describe the process of starting a small business.

Teacher Needs

            Next article, “To Gig or Not to Gig


Internet access/


Student Needs

            Next article, “To Gig or Not to Gig”


            Internet access/

            MS PPT


To Gig or Not to Gig” is a NEXT article about becoming an entrepreneur.  The story is about a young man who was innovated and motivated to make his business a success.  Now it is your turn to do the same.  In this case, you will be presenting to an ‘investor’ who might help fund your business. 

Becoming an entrepreneur is exciting, but the work involved to become successful is tedious and time-consuming.  It takes time and effort to pull together the information concerning your innovation.


The following elements are those that should be included in a simple business plan.  Create a PPT or Prezi to illustrate your plan.  Each of the slides should address 1 question.  Therefore, you will have at least 7 slides.  Use graphics, drawings, photos when applicable.  You can add to the presentation any information that will help your “investor” decide whether to make an offer to fund your project. On the last slide explain why you believe that this idea will be successful and how you will manage both the business and classes. 

  1. What are the problems that you want to address that will help customers solve problems?
  2. What is your solution? This would involve an explanation of the product/service idea.
  3. What is unique about your idea? Does it have parts that like products/services do not have?
  4. Who is your target audience? Age, demographics, group that will use/receive this product/service.
  5. What are the channels of distribution? This is more commonly called marketing.  How will this product/service be marketed?
  6. What will the cost be to make the product or develop and maintain the service?
  7. What is the expected selling price as well as how much do you expect to profit?

Watch & Learn